The Healthcare Communications Association (HCA) was founded in 2001 and has a unique focus on the pharmaceutical industry and associated communications companies/practitioners. It grew out of the recognition that healthcare communications was playing an increasingly pivotal role in the strategic marketing plans being developed for pharmaceutical products and deserved a representative body to champion its cause.
The HCA is now a high profile and influential player in the healthcare arena.
Initially, the HCA's primary focus encompassed two key areas: education and evaluation, but in recent years the HCA has responded to changing circumstances and member needs by expanding its remit to include standards and recruitment.
Activities are driven forward by the HCA Executive Committee, representing some of the leading marketing and communications professionals from the pharmaceutical industry and consultancy, and ensures that the Association in run in accordance with its Constitution.
Six operational sub-committees have specific responsibility for specific areas. To read more about each area click on the links below:
Each of these is chaired by a member of the Executive Committee to ensure consistency across all areas of activity.
