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				<title>Healthcare Communications Association</title>
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				<description>Latest News from HCA-UK.org</description>
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				<lastBuildDate>Thu, 09 Sep 10 09:00:00 GMT</lastBuildDate>
				<copyright>Copyright: (C) HCA-UK.org</copyright>
				
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				        <title><![CDATA[HCA Conference, 11th October 2010, The King's Fund, London]]></title>
			    	    <description><![CDATA[First HCA one day conference on the future of healthcare communications is to be held on Monday 11th October 2010 at The King's Fund, London.]]></description>
			        	<link>http://www.hca-uk.org/HCA-Conference--11th-October-2010--The-King-s-Fund--London</link>
						<pubDate>Thu, 24 Jun 10 09:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Market Access Forum Report]]></title>
			    	    <description><![CDATA[The HCA Forum, held on 16th April 2010 in London, looked at ?How to maximise market access communications in the reality of budget cuts?.]]></description>
			        	<link>http://www.hca-uk.org/HCA-Market-Access-Forum-Report</link>
						<pubDate>Wed, 26 May 10 13:00:00 GMT</pubDate>
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				        <title><![CDATA[Two media relations workshops taking place in May]]></title>
			    	    <description><![CDATA[The HCA is delighted to announce two media relations workshops taking place May 2010.]]></description>
			        	<link>http://www.hca-uk.org/Two-media-relations-workshops-taking-place-in-May</link>
						<pubDate>Tue, 13 Apr 10 10:00:00 GMT</pubDate>
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				        <title><![CDATA[March 2010 - Pharmaceutical Marketing - Finding your feet]]></title>
			    	    <description><![CDATA[Pharma is taking tentative steps towards creating compliant meaningful digital interactions]]></description>
			        	<link>http://www.hca-uk.org/March-2010---Pharmaceutical-Marketing---Finding-your-feet</link>
						<pubDate>Wed, 31 Mar 10 13:00:00 GMT</pubDate>
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				        <title><![CDATA[4 March 2010 - Pharmafocus - HCA: Five years of change in healthcare communications]]></title>
			    	    <description><![CDATA[In 2005 the Healthcare Communications Association (HCA) conducted its first ever benchmarking survey, exploring trends in the provision of communications services to the healthcare industry.]]></description>
			        	<link>http://www.hca-uk.org/4-March-2010---Pharmafocus---HCA--Five-years-of-change-in-healthcare-communications</link>
						<pubDate>Thu, 04 Mar 10 12:00:00 GMT</pubDate>
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				        <title><![CDATA[February 2010 - Pharma Times - Costs under pressure]]></title>
			    	    <description><![CDATA[Procurement and creativity still make uneasy bedfellows, says Peter Mansell, who finds defining value is the key to a better relationship]]></description>
			        	<link>http://www.hca-uk.org/February-2010---Pharma-Times---Costs-under-pressure</link>
						<pubDate>Sun, 28 Feb 10 12:00:00 GMT</pubDate>
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				        <title><![CDATA[LATEST HCA NEWSLETTER - Issue 12, February 2010]]></title>
			    	    <description><![CDATA[Looking back and Looking forward in our changing world]]></description>
			        	<link>http://www.hca-uk.org/LATEST-HCA-NEWSLETTER---Issue-12--February-2010</link>
						<pubDate>Thu, 25 Feb 10 14:00:00 GMT</pubDate>
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				        <title><![CDATA[18 January 2010 - PR Week - HCA launches five year review of healthcare comms industry]]></title>
			    	    <description><![CDATA[The Healthcare Communications Association unveiled a summary report of the last five years in the industry at its AGM in London last night.]]></description>
			        	<link>http://www.hca-uk.org/18-January-2010---PR-Week---HCA-launches-five-year-review-of-healthcare-comms-industry</link>
						<pubDate>Mon, 18 Jan 10 13:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Special Autumn Event]]></title>
			    	    <description><![CDATA[Healthcare communications and the next generation: meeting the challenges of our changing world]]></description>
			        	<link>http://www.hca-uk.org/HCA-Special-Autumn-Event</link>
						<pubDate>Wed, 09 Sep 09 10:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Digital Forum]]></title>
			    	    <description><![CDATA[The theme of the second HCA Forum, held in London on June 4, was the utilisation of digital media by the pharmaceutical industry ? namely the contentious issues, barriers to greater use and potential opportunities. 
Kai Gait (GlaxoSmithKline) challenged the assembled audience... ]]></description>
			        	<link>http://www.hca-uk.org/HCA-Digital-Forum</link>
						<pubDate>Thu, 04 Jun 09 23:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA ABPI Forum]]></title>
			    	    <description><![CDATA[Calling for greater collaboration between the ABPI and healthcare agencies, Chris Brinsmead, chairman of AstraZeneca UK and President of the ABPI, added: ?We are entering an era of unprecedented change in the NHS, the industry and the economy...]]></description>
			        	<link>http://www.hca-uk.org/HCA-ABPI-Forum</link>
						<pubDate>Mon, 30 Mar 09 23:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Newsletter - Issue 11]]></title>
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			        	<link>http://www.hca-uk.org</link>
						<pubDate>Sat, 14 Mar 09 12:00:00 GMT</pubDate>
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				        <title><![CDATA[The Changing Shape of Healthcare Communications  - Report from the 2007-08 HCA Benchmarking Programme]]></title>
			    	    <description><![CDATA[Latest findings of the 2007-08 HCA Benchmarking Programme]]></description>
			        	<link>http://www.hca-uk.org/The-Changing-Shape-of-Healthcare-Communications----Report-from-the-2007-08-HCA-Benchmarking-Programme</link>
						<pubDate>Wed, 21 Jan 09 10:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Newsletter - Issue 10]]></title>
			    	    <description><![CDATA[Latest news from the HCA.]]></description>
			        	<link>http://www.hca-uk.org/HCA-Newsletter---Issue-10</link>
						<pubDate>Tue, 30 Sep 08 09:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Newsletter - Issue 9]]></title>
			    	    <description><![CDATA[Get the latest news about the wealth of HCA activties that have been undertaken so far this year and the highlights about future activities.]]></description>
			        	<link>http://www.hca-uk.org/HCA-Newsletter---Issue-9</link>
						<pubDate>Thu, 05 Jun 08 13:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Social Raises ?698 For Charity]]></title>
			    	    <description><![CDATA[The HCA Social Event, a comedy night, will help keep charity helpline operational.]]></description>
			        	<link>http://www.hca-uk.org/HCA-Social-Raises--698-For-Charity</link>
						<pubDate>Tue, 22 Apr 08 08:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA 2007 Annual Review]]></title>
			    	    <description><![CDATA[2007 was a busy year for the HCA...]]></description>
			        	<link>http://www.hca-uk.org/HCA-2007-Annual-Review</link>
						<pubDate>Mon, 14 Jan 08 15:00:00 GMT</pubDate>
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				        <title><![CDATA[PR Week Article - Pharma Firms Give Comms Bigger Share of Budgets]]></title>
			    	    <description><![CDATA[Article on the HCA Debate: 'Consultancy or Commidity?' about the findings from the 2006-2007 benchmarking programme.]]></description>
			        	<link>http://www.hca-uk.org/PR-Week-Article---Pharma-Firms-Give-Comms-Bigger-Share-of-Budgets</link>
						<pubDate>Fri, 07 Dec 07 16:00:00 GMT</pubDate>
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				        <title><![CDATA[HCA Newsletter - Issue 8]]></title>
			    	    <description><![CDATA[Latest news from the HCA]]></description>
			        	<link>http://www.hca-uk.org/HCA-Newsletter---Issue-8</link>
						<pubDate>Mon, 08 Oct 07 14:00:00 GMT</pubDate>
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				        <title><![CDATA[PharmaTimes Article - Sixty Seconds on...]]></title>
			    	    <description><![CDATA[...The new HCA Good Practice Guide on Working with the Media]]></description>
			        	<link>http://www.hca-uk.org/PharmaTimes-Article---Sixty-Seconds-on---</link>
						<pubDate>Thu, 26 Jul 07 09:00:00 GMT</pubDate>
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